Cloaked in secrecy until the official Hendrick Motorsports unveiling and presentation at the NASCAR Hall of Fame in Charlotte NC, Axalta Coating Systems finally took the wraps off the striking Brilliant Flames paint scheme on the popular #24 driven by 4-time NASCAR Sprint Cup Series champion Jeff Gordon.
The Brilliant Flames paint scheme, designed by renowned artist Sam Bass, marks the 22nd season of an historical partnership between Axalta, Hendrick Motorsports and Gordon.
Axalta describes the new paint scheme as a colourful racing design fitting of a champion, symbolizing longevity, style and fire for the business and for the sport. The base colors contain a unique specialty pigment called Brilliance that reflects a multitude of colors that demonstrates why Axalta color scientists develop coatings designed to superbly protect and enhance.
Fans will also be able to meet John Bickford, the Vice President and General Manager of Jeff Gordon, Inc. at the CMS display. Bickford is the stepfather and the man behind the illustrious career of Jeff Gordon, the 4-time NASCAR Sprint Cup Champion and designer of Canadian Motor Speedway. John will be greeting fans at the CMS booth on Friday February 7th and Saturday February 8th.
Canadian Motorsports Expo attendees can also meet The CMS Management Team to view CMS renderings and up-to-date information on the on-site work completed so far, and construction plans for 2014 and 2015. Fans will also be able to obtain information about the hiring process, sponsorship opportunities and CMS community programs. The CMS team will also be available for business to business discussions to explore partnerships and potential opportunities.