Jeff Gordon’s #24 2014 NASCAR Sprint Cup Car to be showcased by CMS at the Canadian Motorsports Expo!

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Jeff Gordon’s 2014 #24 Axalta Chevrolet SS NASCAR Sprint Cup show car will make it’s Canadian debut in the Canadian Motor Speedway display at the Canadian Motorsports Expo!

The Canadian Motor Speedway (CMS) is proud and privileged to announce that for 4th consecutive year, we will showcase Jeff Gordon’s new NASCAR Sprint Cup stock car at the Canadian Motorsports Expo which takes place February 7, 8 & 9 at Toronto’s International Centre.

Gordon’s NASCAR Sprint Cup cars at the CMS display are always a centerpiece attraction at the CME, but this year is extra special, as the CMS display will mark the very first time the brand new #24 Axalta Chevrolet SS 2014 NASCAR Sprint Cup Car will be shown in Canada!

The # 24’s new paint scheme is being concealed under wraps until the Hendrick Motorsports and Axalta official unveiling and launch at the end of January in Charlotte, North Carolina, so fans will have to attend the Canadian Motorsports Expo for the first opportunity to view this exclusive showing in person.


Last year’s Canadian Motor Speedway display with the #24 Chevrolet SS Drive to End Hunger NASCAR 2013 Gen-6 Sprint Cup Car and John Bickford.

“From the very first year we had Jeff’s car as the cornerstone of our CMS display, it was clear it was one of the key attractions at the Expo. The fan interest in an actual NASCAR Sprint Cup show car, especially  that of a driver as popular as Jeff, really gets the cameras clicking. We are always honoured to have the # 24 with us at the Expo, especially this year with the Canadian debut of the Axalta paint scheme. It’s a natural extension of our working relationship with Jeff, John Bickford and Hendrick Motorsports,” commented Canadian Motor Speedway Partner and Executive Director Azhar Mohammad.

Canadian Motor Speedway Chief Executive Officer Ibrahim Abou Taleb is very excited about Gordon’s car showcase. “We are very proud to have Jeff’s brand new car at our Canadian Motor Speedway display at the Expo. The fans know how close we are to Jeff and his work with us at CMS, so it’s wonderful to host the Canadian debut of his new car for the fans after the official launch at Hendrick Motorsports,” Taleb offered.

Fans will also be able to meet John Bickford, the Vice President and General Manager of Jeff Gordon, Inc. at the CMS display. Bickford is the stepfather and the man behind the illustrious career of Jeff Gordon, the 4-time NASCAR Sprint Cup Champion and designer of Canadian Motor Speedway.  John will be greeting fans at the CMS booth on Friday February 7th and Saturday February 8th.

Canadian Motorsports Expo attendees can also meet The CMS Management Team to view CMS renderings and up-to-date information on the on-site work completed so far, and construction plans for 2014 and 2015. Fans will also be able to obtain information about the hiring process, sponsorship opportunities and CMS community programs.  The CMS team will also be available for business to business discussions to explore partnerships and potential opportunities.